Make space for your brand
Wedge helps brands make their own space with a custom social media strategy and a consistent loop of organic content and ad creative.
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Have brilliant ideas scattered everywhere, stories you don't know how to tell, and a massive disconnect between your brand, your product and social media content?
Our market is so crowded and it's hard to get cut through with our audience.
This sounds like every other brand in our industry - how do I make it sound like us?
My boss keeps asking why we posted that and I don't have a good answer.
I have a thousand ideas in my phone but I don't know which ones fit our brand.
Everything I post feels random - there's no plan behind it.
Should we do this trend or will it make us look like we're trying too hard?
Take the anxiety out of knowing what content to make for social media
Build out your social content strategy
We pull your content pillars and point of view from your team, customer conversations, and industry expertise and turn them into a custom social content strategy.
Nail how your brand voice sounds across each social channel
We define how your brand shows up on each platform and give you a clear purpose for each one, so you know where to post and why, not just what to post.
Keep track of inspo and ideas, and turn them into great content
Go from thought to great content using a shared idea hub. Make sure notes and inspo make their way into your next piece of content.
Make content, find what's working and do more of it
Together, we find the hooks, ideas and angles that work. Then integrate them back into your organic and paid strategy so your brand makes the space it deserves.
Wall of Love
Her strategy laid out exactly what we couldn't put into our own words and helped us get clarity. She is great to work with and makes it easy.
It's like having a content compass that always points me in the right direction.
From personas, to content strategies for a retired Instagrammer scared to pick it up again, she gave me clear and actionable outputs that have already reaped record engagement and a connection with my target audience in my first post.
Wedge completely transformed our marketing strategy in a way that felt effortless on my end, while still delivering serious results. They understood the challenges I faced as a founder, customised everything to suit our needs, and worked seamlessly with my in-house social media manager to implement it.
Four months in, our social media and marketing efforts are unrecognisable, driving growth and real results for the business. Kim and Ryan just get it - they’re analytics-driven, founder-minded, and an absolute pleasure to work with. I couldn’t recommend Wedge enough if you want to make more money in your business.
Price
Frequently asked questions
We work with all major social platforms - Instagram, LinkedIn, TikTok, Facebook, Twitter/X, YouTube. During strategy workshops, we'll recommend which platforms make sense for your audience and business goals. We don't believe in being everywhere - we believe in being strategic.
That's a good head start. However, most marketing strategies don't translate well to social media execution because they haven't been adapted to individual social channels and their nuance. We bridge that gap by taking your existing brand strategy and turning it into a social content system. We'll work with what you have and make it actionable for day-to-day content creation.
We do everything apart from the videoing, editing or designing. All scripts, hooks, angles, captions and call to actions are included. This level of detail means you can give it to a creator or editor, and they can produce the content without guessing what to make.
ChatGPT doesn't know who you are, so everything sounds generic. Your AI is trained on YOUR specific strategy, brand voice, and content pillars through collaborative workshops with a senior content strategist. Plus, you get ongoing support from a real human who helps ensure your content plan stays aligned with your brand as it evolves.
Have more questions?
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